Legal

Privacy Policy

Your privacy matters to us. Here's what we collect, how we use it, and the choices you have.

Last updated: September 15, 2026

1. Introduction

123 Smile ("we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect through this website, how we use it, and the choices available to you — including in connection with SMS/text messaging.

2. Information We Collect

We may collect the following information when you use this website:

  • Contact details you provide, such as your name, phone number, and email address
  • Information submitted through consultation, contact, or appointment request forms
  • Usage data, such as pages visited and general browser/device information

3. SMS / Text Messaging Privacy

If you provide your mobile number and opt in to receive text messages from us, we use that number solely to send you the messages you've agreed to receive, such as appointment reminders and scheduling updates.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors that support our services (for example, appointment scheduling or customer support tools) is permitted, but all other categories exclude text messaging originator opt-in data and consent — this information will not be shared with any third parties.

You can opt out of text messages at any time by replying STOP to any message. Reply HELP for assistance, or contact us directly using the details below.

4. How We Use Your Information

We use the information we collect to:

  • Respond to consultation and appointment requests
  • Send appointment reminders, confirmations, and account-related updates
  • Improve our website and the services we offer
  • Comply with legal and regulatory obligations

5. Cookies & Tracking

This website may use cookies or similar technologies to understand how visitors use our site and to improve your browsing experience. You can adjust your browser settings to refuse cookies, though some parts of the site may not function as intended if you do.

6. How We Protect Your Information

We use reasonable administrative and technical safeguards to protect the information you share with us. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Your Choices & Rights

You may request access to, correction of, or deletion of the personal information we hold about you by contacting us using the information below. You may opt out of text messages at any time by replying STOP, and you may unsubscribe from email communications using the link provided in those emails.

8. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of those external sites.

9. Children's Privacy

This website is not directed at children under 13, and we do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, contact us at hello@123smile.com or (209) 427-1297.